This job ad has been posted over 30 days ago...
Manager Direct Marketing
at
confidential
in Honolulu, HI
1. Work closely with email agency to coordinate email campaign sends to our customers
2. Track and generate reports for email campaigns
3. Work closely with other members of the department and cross-functionally to gather information to develop content for email campaigns
4. Generate creative briefs and content matrices for creative and email agencies
5. Ensure A/B testing and segmentation is done properly within email campaigns
6. Involved in strategy meetings for overall email campaigns
Requirements
• Bachelor’s degree in Marketing/related field and 3-5 years of relevant work experience
• Knowledge of statistical analysis concepts related to marketing
• Ability to design clear and concise analytical reports, reports need to be presented in an easy to interrupt manner
• Experience in email marketing
• Strong interpersonal skills
• Strong presentation, written & verbal communication skills
• Strong project management skills
• Ability to analyze data to make informed decisions
• Demonstrate ability to prioritize tasks with disciplined organization; ability to complete projects within designated time limits; ability to work effectively with minimum supervision; ability to maintain a positive attitude with co-workers within the department as well as with other departments in the company
• Due to internal and external customer contact, position requires a quality focused, pleasant, courteous and professional attitude
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